CFIN is always open to partnering with organizations that can provide added value to our growing membership base. If you’re interested in collaborating with us, reach out to info@cfin-rcia.ca and a member of our team will connect with you to learn more.
Case Study
McCain Foods Scouting Project
McCain Foods, a global food processing leader, partnered with us to identify cutting-edge technologies that align with their operational and strategic objectives. The project produced a preliminary list of 28 Canadian companies, with five selected for presentations. This initiative led to three in-depth discussions and one successful collaboration, showcasing the value of targeted innovation scouting. The positive feedback from McCain Foods has led to another scouting project between CFIN and the anchor company.
Case Study
AAFC Listening Sessions
In 2022, Agriculture and Agri-Food Canada (AAFC) sought to deepen its understanding of the trends, drivers, obstacles, and opportunities facing innovators in Canada’s food sector. Leveraging our diverse and experienced membership, we partnered with AAFC to gather representatives from small to medium-size businesses in a series of group listening sessions. Through these sessions, we created an opportunity analysis for AAFC, which provided strategies for building awareness and accessibility of AAFC programs to maximize the potential for meaningful and productive collaboration with post-farmgate innovators.
Case Study
Understanding Industry Needs: Feedback on Novel Ingredient Regulation
Health Canada partnered with us to better understand how regulatory processes are affecting food innovation in Canada—particularly around the novel food review. Through a national pulse poll, CFIN gathered input from innovators developing cutting-edge ingredients and products. The results highlighted a clear disconnect: while innovation is accelerating, regulatory pathways remain slow, unclear, and out of step with industry needs. These insights are now informing CFIN’s ongoing dialogue with Health Canada, helping shape a regulatory environment that better supports safe, timely, and globally competitive food innovation.
Meet Some of our Partners
Agriculture and Agri-Food Canada
“Working with CFIN significantly boosted participation in our Pan-Canadian survey on novel food processing technologies—increasing responses by at least 50%. CFIN's extensive network within Canada’s agri-food sector ensured comprehensive outreach and helped us engage a diverse, targeted audience. Their support was instrumental in enhancing the quality and impact of our research findings.”
Jelly Academy
“CFIN has been fantastic to work with. Their targeted outreach helped us reach the right people to secure 30 successful applicants for our fully funded Digital Marketing bootcamp. The CFIN team took the time to clearly understand our objectives, created an effective promotion plan, and communicated with great detail so that we knew exactly what to expect from them.”